Sell Your Nursery the Right Way
A One-Day Owner’s Intensive: How to Prepare, Value & Exit Your Nursery Business
Price: £699 per owner | Full-day in-person training | Working lunch included | Colour course manual included
Most nursery owners build brilliant settings…
but have no idea how to sell them when the time comes.
That often leads to:
Undervaluation
Deals falling apart in due diligence
Stressful, drawn-out sales
Surprises that knock hundreds of thousands off the price
This one-day intensive is designed to change that.
Whether you plan to sell in 12 months or 5 years, this course shows you exactly how buyers value nurseries, what they look for, and how to prepare your business so that when you do sell — you sell cleanly, confidently and for the right price.
Who am I?
I’m Neil Dudman, and I’ve owned and operated nurseries for over 25 years.
I’ve built, grown, and more recently sold two nursery businesses, I work with Day Nursery owners like you, to help them avoid the costly mistakes I see far too often.
I’ve sat on both sides of the table — as the seller and across from professional buyers.
I know what increases value, what kills deals, and what owners wish they had fixed before they went to market.
This course is built from real transactions, real due diligence, and real buyer behaviour — not theory.
You’ll hear from me directly and also senior members of my team who dealt with all the HR, Finances and important details you might miss.
Who This Day Is For
This course is designed for:
Nursery owners planning to sell in the next 1–5 years
Owners growing towards multi-site and future exit
Operators who want to increase business value, not just profit
Owners tired of “winging it” with financials and compliance
This is not a generic business course.
It is specifically built around real nursery sale transactions and buyer expectations.
What You’ll Learn (And What Most Owners Never See)
This course walks you through the entire sale journey from a buyer’s point of view:
What Buyers Really Look At
- Occupancy by site and age group
- Revenue quality and funding mix
- Staffing stability and ratios
- Property and lease risk
How Valuations Are Actually Calculated
- Cash profit vs EBITDA
- Director cost add-backs
- Enterprise Value vs what you take home
- Working capital and completion adjustments
How to Survive Due Diligence (Without Losing the Deal)
- What legal, financial and operational DD really involves
- The 17 workstreams buyers review
- Why deals collapse at this stage — and how to prevent it
How to Make Your Nursery “Exit Ready”
- What to fix years before selling
- What doesn’t matter as much as you think
- How to build sites that are attractive to groups and PE-backed buyers
Understanding the Deal Process
- Heads of Terms
- Due diligence timelines
- Management meetings and site visits
- Legal completion and handover
You won’t just understand the theory — you’ll know exactly what actions to take in your own business.
What’s Included in Your £499 Ticket
This is not a seminar. It’s a working day.
Full Day In-Person Training
Deep-dive sessions with real examples and practical frameworks.
Working Lunch Included
Stay in the room, keep learning, keep networking with other owners.
Hardback Course Manual (Included)
A professionally printed, hardback workbook containing:
- All modules
- Action plans
- Checklists
- Sale readiness assessments
- So you leave with something you can actually use, not just notes.
Sale Readiness Action Plan
You’ll leave knowing:
- Exactly where your business is strong
- Where it is exposed
- What to fix first to protect or increase value
Why This Course Is Different
Most advisors only meet you after you’ve decided to sell.
By then, it’s often too late to fix the things that affect price.
This course is about:
Building a nursery that is valuable before you ever go to market.
It’s delivered by people who understand:
- Nursery operations
- Multi-site growth
- What buyers pay for — and what they penalise
No fluff. No motivational talk.
Just the commercial reality of selling a nursery business.
The Cost of Getting This Wrong Is Huge
A single issue in:
- staffing,
- leases,
- compliance,
- or financial reporting
can reduce your valuation by six figures — or kill a deal entirely.
£699 is tiny compared to:
- losing part of your sale price
- or delaying exit by years
This day is about protecting what you’ve spent years building.
Limited Places — By Design
To keep the day practical and interactive, places are limited.
This ensures:
- Real discussion
- Meaningful questions
- Practical application to your own business
Book your place – they are limited
Price: £699 per owner (2nd Partner/Director only £399)
- Includes full training day, working lunch, and course manual.
- If selling your nursery is part of your future –
- this is the day that gives you clarity, confidence, and control over that outcome.